Healthcare Account Manager
Shrewsbury Hospital | Sales and Business Development | Permanent contract | Full time
Up to £33,000 per annum depending on experience
37.5 hours per week
The Healthcare Account Manager role will be pivotal to drive the sales and marketing for the hospital. Your role will involve visiting local employers with PMI benefits for their staff, GPs, Optometrists, working within the hospital to build and execute the marketing and events plan to showcase the Nuffield brand. The Healthcare Account Manager reports into the Director of Operations.
The successful candidate will be responsible for supporting, developing and delivering the hospitals specialty specific referral sales strategy for the Primary Care community (GPs, Practice Managers and Nurses, and all other relevant clinicians), other allied health professionals, corporate clients and local businesses.
The focus for this role will be very much about increasing referrals for identified specialty areas from a network of influencers including but not limited to primary care, businesses and other referrers.
Responsibilities
To grow selected specialty lines as directed by the Director of Operations by way of targeted approaches with referral influencers across all payor groups and internal audiences to ensure seamless customer experience.
Working hand in hand with consultants and referrers, this role is an integral part of the hospital growth plan
Support & Develop a targeted growth referral strategy with revenue targets for selected specialties and consultants which incorporates key audiences such as primary care, physiotherapists, local businesses and other target audiences
Develop key internal relationships to support the growth of the specialty and design and oversea an MDT approach in day to day delivery
Working with corporate clients and SMEs with Nuffield multi-disciplinary teams to build tailored packages and innovative solutions as part of the specialty growth strategy
Report weekly on activity planned and previous week outcomes to Director of Operations.
Identify new business and services to support the growth of the specialty plan
Be innovative in providing solutions for GP’s and key audiences that build brand loyalty
Work with Nuffield Gym colleagues to devise cross lead generation for selected specialty lines
Actively network with other departments and consultants within the hospital to meet the needs of the referral audience
Organise, market and deliver events using most up to date methods of attraction to be number 1 choice in the market place for CPD education
Gather and report back market intelligence
Use CRM systems to ensure effective account management of key relationships with stakeholders
Essential:
A proven track record of Sales and business development
A proactive, enthusiastic, self-starter with the ability to work on own initiative without supervision, absolutely essential
Good numerical and analytical ability
Ability to influence diverse sets of audiences
Proven ability to work effectively in a team
Strong prioritisation and time-management skills
Proven experience of presenting to groups – GP’s, Consultants, businesses
Excellent interpersonal, communication and presentation skills
Full UK driving licence
Desirable:
This is an exciting time for us and it could be for you too. Our vision is to transform healthcare in the UK and deliver health as it should be. Our approach is unique – we’re bringing together assessment, treatment and prevention services to provide truly integrated and holistic care.
We want you to love coming to work, feeling healthy, happy and valued. That’s why we’ve developed a benefits package with you in mind. Here, you can choose from a range of fitness, lifestyle, health and fitness wellbeing rewards, such as free gym membership, health assessments, retail discounts and pension options. At Nuffield Health, we take care of what’s important to you.
Nuffield Health Shrewsbury Hospital
Shrewsbury hospital, ranked as 'Good' in the last CQC inspection, is purpose built and well equipped with 30 en-suite bedrooms, 3 operating theatres, an endoscopy suite, an Ambulatory Care Unit, and a busy outpatients department which includes physiotherapy and diagnostic imaging. Our diagnostic provision includes X-ray, Ultrasound, MRI and CT facilities.
We offer the most up to date surgical treatments combined with a warm welcome and a professional and caring service from our matron-led nursing team. We specialise in the areas of orthopaedics, ophthalmology, cosmetic surgery, and women's health, but also undertake general surgery, urology, and interventions for chronic pain management.
Join Nuffield Health and create the future you want, today.
If you like what you see, why not start your application now? We consider applications as we receive them and reserve the right to close adverts early (for example, where we have received an unprecedented high volume of applications). So, it’s a good idea to apply right away to ensure you’re considered for this role.
